Football, basketball, soccer, horse racing, baseball and cricket are the top-ranked sports when it comes to sports betting revenues generated by bookmakers and betting sites in UAE. In fact, these are the sports that are preferred by punters all over the world, regardless of the popularity that these sports might have in different parts of the world.
For example, NBA betting is extremely popular in the UK, even if basketball is not a widespread sport among the English people. That’s because some sports are marquee sports, which means that they are at the forefront of the public’s attention and they are at the top of people’s likes and choices.
But what happens with the non-marquee sports or even the non-marquee leagues (or even leagues that still haven’t gotten their shape)? Do they have any significant value from a sports betting perspective, or are they deemed to be in the shadow of the hyped, mainstream sports?
The truth is that lately there is a growing interest in sports that are not as popular as football or basketball. For sharp bettors, less popular leagues or even lesser-known sports have always been an attractive option.
They are very lucrative, they have more attractive odds and prices, they are less attended by online bookmakers, sites, or betting agencies, they are easier to obtain an edge for and beat the house if you have knowledge and carefully follow them and so they offer good gambling opportunities.
But the thing is that they are starting to get the attention of more and more bettors and if this trend continues to grow, then they will most likely become as mainstreamed and hyped as the traditionally popular sports are.
What’s the value of betting on non-marquee sports and why should bettors consider them in their betting decisions and options?
The first thing that makes betting on non-marquee sports a good choice is that they are frequently – not to say all the time – featuring very attractive odds. And why do they feature attractive odds? Because most of the time, even the best betting sites don’t spend a lot of time setting the odds, adjusting and moving the lines, or generally doing a lot of research to get them as accurate as possible. Since they are not at the forefront of the online bookmakers’ top markets, they don’t receive all the attention that popular sports do. So, it is very likely that as a bettor, you will find bets that have value.
The second thing is that in sports that are not so popular, it is easier for an experienced bettor to track sharp money. Since betting sites won’t spend much time or resources to follow the market, do research and set the odds accordingly, they also don’t spend time in responding to any changes, news, or whatever else would have normally caused the line to move.
If you spot a sudden line movement in a non-marquee sports bet, then you can guess that this has been the result of sharp money put on the market. A sudden line movement in popular sports most likely means that the bookmaker adjusts the line because of public bets. But in the less popular sports, it is unlikely that the public has forced the line to move, and so it is most probably sharp money in there!
The third thing is that non-marquee sports don’t make headlines and they do not frequently appear on the news. Sometimes, it is even hard to find some news for sports that are not popular.
If you as a bettor have access to information, follow the sport, or have any other kind of knowledge advantage over bookmakers, then this is likely to lead you to profits. Your expertise or your knowledge may appear to be of great value when betting on these sports, for which the market offers little information and news.
So, these make non-marquee sports a good option for bettors who want to go against the mainstream and follow their own road toward beating the odds and gaining profits!