Saturday, September 18, 2021

TrekBuyFly… Africa’s first social travel app goes live

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Jaafar Jaafar
Jaafar Jaafar is a graduate of Mass Communication from Bayero University, Kano. He was a reporter at Daily Trust, an assistant editor at Premium Times and now the editor-in-chief of Daily Nigerian.
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In a bid to ameliorate challenges usually faced by travelers while planning trips within and outside the country, Business Travel Management Limited has developed Africa’s first social travel app, TrekBuyFly.

Specifically built for the Nigerian and African market and helps users find the most pocket friendly trips, with student discount options and last moment sales, the app helps users deal with all their travel, rip and group hangout wishes with just one click. Interestingly, a simple swipe across your phone screen is the answer to all your travel wishes.

Speaking about the application, which is now available for download from Google Playstore and the Apple App Store, Lola Adefope, General Manager of Business Travel Management Limited said, “Today’s traveller wants immediate answers. We want to know who’s in town when we arrive, what there is to do? We want to know the coolest places to hang out, the secret bars and see a little of the city too!”

Adefope, who spoke at an event held recently in Lagos to unveil the app explained that, “we first came up with the idea when our classic clients kept calling us from their destinations after their meeting was done or shopping was completed, they would ask, ‘What else can we see, where can we just relax? What is outside the hotel?’ TrekBuyFlyTM app gives you these answers,” she said.

Adefope informed that the app, which has already been tested, would go a long way in reducing the level of challenges usually experienced by Nigerians when it comes to travel.

“Let’s face it, Africans are social, we like doing things together or carrying each other along. It’s the African way; it is especially the way we are in Nigeria! So, when we built this, we decided to make group trips and hanging out doing other activities a lot less complicated.”

Among the long-term goals of developing the TrekBuyFly app, she noted, is to encourage Nigerians to travel and experience the country and the world beyond our borders, as well as utilising the app to improve local tourism.

The TrekBuyFlyTM app was officially launched in two interconnecting waterside venues simultaneously. After a wine evening cocktail at Raddison Blu Anchorage Hotel Lagos, guests were transported by luxury boat across the lagoon to an invitation-only star-studded party at Tivoli Gardens in Ikoyi.

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